Google Ads / Microsoft Ads PPC Training
Our 1-2-1 Virtual Search Engine Pay-Per-Click Training has been created to provide the knowledge and skills required to create, manage, and optimise your paid advertising campaigns. The training is customized so whether you are a beginner, experienced marketer, business owner, web developer, or marketing agency this training can provide you with the key aspects of PPC across platforms Google Ads and Microsoft Ads
PPC Training run by a Google / Microsoft Advertising Partner
- Virtual 1-2-1 PPC Training
- Duration: 2 Hours
- Fee: £120
- Training Delivered via Microsoft Teams or Google Meet
- Based on level of knowledge, website, market sector and current Campaigns
- For those new to Google Ads / Microsoft Ads or have limited knowledge and require help to understand the basics
- Either currently managing your own Campaigns or are outsourcing, but would like to understand how it works
- FREE: Glossary and Account Structure documents provided
- FREE: Tip sheet provided
- FREE: 2 week email / telephone support provided
Please Note: Client must have an active Google Ads / Microsoft Ads Account that they can share or provide access to during the Training Session
Example Training Topics:
- Glossary of Terms
- Account Structure
- Account Level
- Campaign Level
- Daily budget / Networks / Locations / Ad schedule
- Ad Group Level
- Ads
- Keyword Phrases
- Bids
- Bid Strategy Types
- Quality Score
- Landing Pages
- Keyword Research
- Keyword Phrase Match Types
- Ad Groups
- Ads
- Reporting