Search Engine Advertising (SEA) / Pay-per-click (PPC) Agency



Google Ads / Microsoft Ads Training

Tailored Training run by a Google Partner

  • Virtual 1-2-1 Training – Search Network – Beginners
  • Duration: 2 Hours
  • Training Delivered via Microsoft Teams or Google Meet
  • Tailored, based on level of knowledge, website, market sector and current Campaigns
  • For those new to Google Ads / Microsoft Ads or have limited knowledge and require help to understand the basics
  • Either currently managing their own Campaigns or are outsourcing, but would like to understand how it works
  • Glossary and Account Structure documents provided
  • Tip sheet provided
  • 2 week email / telephone support provided

Please Note: Client must have an active Google Ads / Microsoft Ads Account that they can share or provide access to


Topics:

  • Glossary of Terms
  • Account Structure
    • Account Level
    • Campaign Level
      • Daily budget / Networks / Locations / Ad schedule
    • Ad Group Level
      • Ads
      • Keyword Phrases
  • Bids
  • Bid Strategy Types
  • Quality Score
  • Landing Pages
  • Keyword Research
  • Keyword Phrase Match Types
  • Ad Groups
  • Ads
  • Reporting

Get in Touch

Call: 0845 313 0996
Email: info@clickup.co.uk